KNOXVILLE CONVENTION & VISIT... 990 Health Check

Donor quick answer

What to know before you donate

KNOXVILLE CONVENTION & VISITORS BUREAU has a public Form 990 profile, but an AlignMint donation portal is not live yet. Review the public filing signals and share the claim link with the nonprofit if the profile should be activated.

Program ratio

Not enough public data

Fundraising ratio

Admin ratio

Not enough public data

Program ratio estimates the share of reported expenses used for programs. Fundraising ratio estimates fundraising expense share. Admin ratio estimates management and general expense share when the public fields reconcile.

View previous 990s on ProPublica

Public filing snapshot

Ratios use reported functional expenses when available and are only derived when the public fields reconcile with total expenses.

Total revenue$13,468,204

Contributions and grants$9,368,171

Program service revenue$3,193,266

Other revenue$528,179

Total expenses$10,706,022

Grants paid$0

Salaries and compensation$2,475,432

Program ratioNot reported

Fundraising ratio0%

Admin ratioNot reported

Total assets$17,348,252

Net assets$15,297,985

Total liabilities$2,050,267

Filing history

Recent prepared public snapshots appear here as the directory rollup processes more 990 filings. Use the ProPublica link for the full public filing archive when a prior year is not shown yet.

990 2025

Revenue: $13,468,204
Expenses: $10,706,022
Program ratio: Not reported

Donor review checklist

Confirm the filing is recent

Latest public tax year: 2025. Ask for newer financials if the organization has not filed a recent 990 yet.

Read the mission and program work

Compare the mission narrative with the program-service rows and the nonprofit's current website.

Review the spending mix

Program ratio: Not enough public data. Fundraising ratio: 0%. Admin ratio: Not enough public data.

Check the giving path

This profile is public research only until the nonprofit claims it and connects payment integrations.

Mission and programs

KNOXVILLE CONVENTION & VISITORS BUREAU, INC. D/B/A VISIT KNOXVILLE (THE ORGANIZATION") IS A NOT-FOR-PROFIT ORGANIZATION WHOSE PRINCIPAL PURPOSE IS TO PROMOTE THE KNOXVILLE/KNOX COUNTY AREA AS A PREMIER DESTINATION FOR CONVENTIONS, FILM, SPORTS-RELATED EVENTS AND LEISURE TRAVELERS, WHILE ENHANCING THE QUALITY OF LIFE FOR THE RESIDENTS OF THE CITY AND COUNTY AND GENERATING ECONOMIC IMPACT AND DEVELOPMENT. VISIT KNOXVILLE IS PRIMARILY FUNDED BY A PORTION OF HOTEL/MOTEL TAXES COLLECTED THROUGH AGREEMENTS WITH THE CITY OF KNOXVILLE AND KNOX COUNTY.